Tuesday, November 11, 2008

OPTIMIZERx (OTCPK: OPRX)

As per the terms of the $3.5 million funding agreement that it received in September, OPTIMIZERx filed its Form S-1 with the SEC on Monday. (I didn't see the filing show up on EDGAR, so I called the Company and they indicated that it was filed late in the day and would not show up until Wednesday due to Veterans Day.) The filing clears the way for the Company to eventually move to NASDAQ once the registration statement is deemed effective by the regulatory bodies.

Although OPTIMIZERx is still a young company, the management team is a group of seasoned veterans and they have aligned with company with a couple of the largest players in the industry through their partnership with Cegedim Dendrite (Paris: CGM) and also S&H Digital of Sudler & Hennessey, a division of WPP Group (NASDAQ: WPPGY or London: WPP).

Cegedim Dendrite (www.dendrite.com) provides pharmaceutical companies around the world with vital support for successful Customer Relationship Management (CRM) activities. With nearly 200,000 sales representatives using its products worldwide, Cegedim Dendrite is the world's leading CRM provider for the life sciences industry. This business unit, created in May 2007 when the France-based CEGEDIM S.A. Group acquired Dendrite International, also provides sales, marketing and regulatory compliance solutions in more than 80 countries.

Sudler & Hennessey (www.sudler.com) is a global healthcare marketing and communications organization with offices around the world. The network includes two global communications agencies – Sudler & Hennessey, with U.S. headquarters in New York City, and Sentrix Global Health Communications, with U.S. headquarters in Berkeley Heights, New Jersey. S&H also has specialized divisions in medical education (IntraMed Educational Group, Precept Medical Communications, and Current Medical Directions), as well as in market research and strategic planning, branding, publication strategies, sales training (HealthAnswers), and digital solutions (S&H Digital).

I think this Company bears taking a very close look at for those who want to get into a small company that has not yet been put in front of the masses. The market that they serve is enormous and they are positioning themselves right in front of a massive wave as the baby boomer generation ages and prescription medications become a larger component of everyday life.

DISCLOSURE: I am a consultant to OPTIMIZERx and own stock in the Company. On my First Capital Investors website I have an investor fact sheet available on their client page @ http://www.firstcapitalinvestors.com/client_optimizerx.php

Thursday, November 6, 2008

Announcement: The Small Cap Investor Is Back

At the request of several people, I have decided to re-start The Small Cap Investor website and I am going to be focusing my attention on "Under The Radar" stocks.

The way it will work is this: Through an aggressive marketing program, I will develop a large opt-in subscriber stock trader database ... aka, my "traderbase". I expect that the traderbase will be somewhere around 50,000 members. I will be making stock selections that I believe offer interesting trading opportunities. For some picks I will receive compensation, for others I will not.

As always, if I have any type of conflict of interest, it will be disclosed. And for the record, I will usually have some type of conflict as I want to own these stocks as well. Assuming that I like a stock, if a company wants to pay me to introduce it to my traderbase, even better!

As many of you know, my focus for the last decade has been primarily focused on the small cap sector. Based on my experience in working as a consultant to over two dozen small cap companies, my belief is that many lightly followed stocks in this sector can experience signficant price appreciation if investors become focused on them and have the ability to buy stock.

My goal is not to simply get short term liquidity into a stock, although that may be a side effect. My goal is to introduce investors to stocks that are under the radar. Some of these investors will be short term, some will be long term. Regardless of which type of investor they are, when 50,000 investors decide that a stock that trades under the radar needs to get noticed, it will get noticed in a BIG way.

In the beginning the service will be 100% free to investors. Note: I reserve the right to offer additional services for a fee in the future, as well as conferences and the like, but in the beginning everything will be free.

The platform will have 3 primary components: 1) Research & Commentary, 2) Newsletter and 3) News Alerts.

1) RESEARCH & COMMENTARY: When I see an opportunity in a stock, I will issue a research report with commentary on the stock and why I think it offers an opportunity for price appreciation (or conversely, if I really dislike a stock, why I would short it). I will provide updates to my coverage stocks any time that it seems relevant to do so.

2) NEWSLETTER: I will bring back The Small Cap Investor newsletter. Presently, I am not sure if this will be quarterly or monthly as it will depend on how much time it takes me to write and how big it gets.

3) NEWS ALERTS: When I see a piece of interesting news on a stock that I have an interest in, I will send it out to my traderbase.

Again, 50,000 investors with the abillity to buy or sell stock has a lot of power. And, "In The World Of Investments, Knowledge Is Power".

I have not started marketing the program yet, as I have a lot of work to do in the design of the website and the layout of communications to members. However, I have set up the database for those who want to get signed up. Again, it is 100% FREE, no strings attached.

To be part of the Beta Testing, just sign up at: www.TheSmallCapInvestor.com


Hope to see your name on my list real soon.

      ~ The Small Cap Investor